Eric Sink on the Business of Software (Expert's Voice)
Book format: An electronic version of a printed book that can be read on a computer or handheld device designed specifically for this purpose.
Publisher: Date:3/20/2006 - Apress
By: Eric Sink
If you are looking at starting your own software company or just interested in gaining deeper insight into this segment of the industry then go, buy this book. — Pankaj Kumar, Slashdot contributor This book would make my "recommended reading" list with no problem. — Tom Duff, Duffbert's Random Musings Eric Sink on the Business of Software is a selection of the best and most popular essays from the author's website. This insightful collection of essays explore the business concerns that programmers face during the course of their careersparticularly those programmers who are small independent software vendors. Sink also covers issues like starting your own business, and then performing the hiring, marketing, and financesin a style that programmers understand, sprinkled with a touch of humor.